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Barry Hearn names ‘next darts’ as he reveals sport that will be massive in five years

Published on May 13, 2025 at 02:56 PM

BARRY HEARN named the next sport he reckons will take off like darts within five years.

The Matchroom founder and president, 76, has been involved in promoting sport for more than 50 years.

Luke Littler celebrates winning the PDC World Darts Championship.
Luke Littler earned £500,000 for winning the World Darts Championship
Barry Hearn at the premiere of
Barry Hearn reckons another of Matchroom’s sports is on the rise

His company played an instrumental role in the roaring success of snooker and boxing.

But arguably Hearn’s greatest impact came through his role as chairman of the Professional Darts Corporation, where the prize money for the .

And a similar progression for another sport in the Matchroom stable: pool.

He told SunSport: “Life’s about a series of small steps upwards, but we don’t want to go down the snake. We want to keep using the ladder.

“It’s going to be a long journey but was a long journey and we’ve done a fantastic job with it.

“I think we can do the same with nine-ball .

“Matchroom has tried probably 16 different sports. We stick with sports for quite a long time before we say it’s not working and we’ve never had that decision to make on pool because each year it’s got a little bit bigger.

“The reason we’ve chosen nine-ball pool is because it’s a truly global game. It’s played all over the world. It’s not as big as snooker in the UK, but it’s massive in South-East Asia and North America.

“ was the first-ever million-dollar game in pool history so we’re getting somewhere.

“The tells me it’s going to be quite a long job, but we’re not going anywhere.

“As long as we’re growing bit by bit every year, I think in the next five years, we can turn nine-ball pool into another darts.”;;

Hearn has been in sport for long enough to know that money talks.

And it will be the continued increase in cash that proves the ultimate litmus test to determine pool’s progress.

The ex-Leyton Orient owner added: “Given the right time and the right support from broadcasters and sponsors, which we’re fortunate to get, we can change the game and make it into something globally.

“Who would have seriously imagined a darts player getting £1m [for the worlds]? Only a handful of years ago, it was £10,000, £20,000, £30,000.

“If you take darts, we’ve gone from £400,000 prize money for the year to £25m.

“For , £3.5m when the game was just about to fold, it was in a dreadful state. That’s gone past £20m.

“We’re at $5m or $6m (£3.8-£4.5m) for pool so it’s a huge amount to make up.

“But we have the expertise to do it. It just doesn’t happen overnight.

“When you build a house, the foundations have got to be right. And if you do the right job on that, when you get to the roof, everyone’s happy.

“Players want prize money. That’s the most important thing of any game.”;;

A man holding up a trophy amidst confetti.
Aloysius Yapp got his hands on pool’s UK Open and the £30,000 winner’s cheque
Billy Thorpe of Team USA playing pool.
The Mosconi Cup is now pool’s first $1million event

Hearn is quick to give praise to Emily Fraser who heads up the pool division for Matchroom, which is putting on more and more events.

One of those was last week’s UK Open in Telford, where .

And while Hearn is used to promoting sport’s top stars, this time he lined up against them.

Hearn, and broadcaster Andy Goldstein were among the 256-player field – which featured the world’s top 128 pro players on the World Nineball Tour which Matchroom runs.

The veteran became the .

He faced 2024 European Open champion and Mosoni Cup hero Mickey Krause in the first round – and unsurprisingly was crushed 9-0.

But a beaming Hearn has practised pool every day since competing at last August’s US Open and still has huge ambitions to achieve as a player.

I just got slaughtered by the European champion. But hey-ho. Bizarrely, I loved it.

Barry Hearn

He reflected: “I’ve spent 50 years of my life promoting sport but I’ve very rarely got over that line to where my heroes are playing.

“This is a chance for me to actually feel what it’s like. It’s a pretty awesome feeling, even when you’re missing balls or sitting down for extended periods.

“You’re rubbing shoulders with greatness.

“I watched from my chair some of the best pool I’ve ever seen from Mickey Krause. He beat me 9-0. I missed two shots in nine racks and never got a look in.

“I just got slaughtered by the European champion. But hey-ho.

“Bizarrely, I loved it.

“I’ve got the bug big time. Obviously, I’m not going to suddenly improve to being a world-class player.

“One day I want to be the dominant factor but at the moment, my backside is getting a good kicking.

“I’ve always been a very good loser. But I’ve never lost my enthusiasm for participation in anything that’s competitive.”;;

Screenshot of a video call featuring Joshua Jones and Yasmin Western.
Hearn loved his experience playing in pool’s UK Open – despite the thumping defeat
Zhao Xintong, draped in a Chinese flag, poses with the World Snooker Championship trophy.
Zhao Xintong earned £500,000 for becoming China’s first snooker world champion
Anthony Joshua posing with boxing championship belts and associates.
Hearn with his son Eddie and boxer Anthony Joshua, represented by Matchroom

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